PetGroomBossPro Blog — Online Booking & Quotes

Turning a First Online Booking Into a Repeat Grooming Client

The booking page brings in new customers. Repeat schedules keep them. The moment between the two, when you have a request in Leads and a customer who is interested, is the best chance you will get to turn a one-time groom into a client who comes back every six weeks. This article walks through how to do that in PetGroomBossPro.

Start With a Confirmed Time

Everything here starts after the confirmation call or text described in A Booking Request, Not a Calendar Slot: Confirming the Time With the Customer. You know the day and time that works for them. Now you decide how to book it.

If the customer picked a repeat frequency on the booking page, the decision is already made. If they picked one time, it is worth asking: “Most of our clients book every 6 or 8 weeks so they keep their spot. Would you like me to set that up?” If you offer a frequency discount, mention it. They saw it on the booking page, so it is not news.

Add Recurring Grooming

For a repeat client, use Add Recurring Grooming. It books the client on:

• The same weekday every visit
• The same time
• The same van
• Every week, 2, 3, 4, 6 or 8 weeks, monthly, or on custom days

These are fixed slots. A client booked on Tuesdays at 9:30am every 6 weeks stays on Tuesdays at 9:30am. That predictability is what customers like about a regular groomer, and it is what makes your route easy to plan.

You use one service list for everyone. The frequency is picked per client, so a full groom every 4 weeks and a full groom every 8 weeks are the same service on different schedules.

Every Visit Written Up Front

When you set up the schedule, every visit is written up front. Each one waits on Pending Jobs with its planned day, time and van until you confirm it. Pending Jobs shows a map and a list of planned visits with day tabs, tomorrow first, because the office schedules the day before. One click confirms each visit and keeps its planned day, time and van.

This gives you a check before every visit without retyping anything. If the client called to move this one visit, you can change it before confirming.

The Pets Carry Forward

The booking request gave you each pet's name, breed and size. After the first visit, add the rest: coat type, rabies due date, and a notes line for the cut and behavior, like “#7 blade body, teddy bear face” or “muzzle for nails.” Add van notes for the house: where to park, the gate code, where the outlet and water hookup are.

From then on, the next visit at that home fills in from the last one. Nobody re-types the pets or the cut. The groomer app shows each pet on the card with its breed, size, coat and cut notes, plus past notes and add-ons, so a different groomer could run the visit and know what the client expects.

Make the First Visit Count

A client decides whether to stay on schedule mostly from the first visit. A few things in PetGroomBossPro help:

• Reminders. The night-before reminder, the “on the way” text and the “arrived” text mean the customer is ready when you pull up.
• The Grooming Report. The checklist on the groomer app records what was done for each pet, with a note for the customer. The office can print a Grooming Report for them.
• Before and after photos. Taken on the groomer app and saved with the job.
• Easy payment. Card on file charged when the job is completed, with an invoice. The customer can see invoices in the customer app and leave a tip on a paid invoice.

Managing the Schedule Over Time

Schedules change. The Recurring Clients list lets you change the van, day, time or price for upcoming visits, extend the schedule, or stop it. If a client moves from every 6 to every 8 weeks for winter, change it there. If you raise prices, update the price for upcoming visits; the article Raising Grooming Prices: Updating the Booking Page, Estimates and Recurring Clients covers that.

Not Everyone Will Commit

Some customers really only want a groom before the holidays. That is fine. Book the one visit, do a great job, and keep their details. Next time they want you, the pets and notes are already saved, and they can request service from the customer app instead of filling in the booking page again.

For the rest of the booking and quoting tools, visit the pet grooming booking software page.