PetGroomBossPro Blog — Cat Grooming

Pricing Cats on the Online Booking Page

Cat owners shopping for a groomer usually want one thing answered fast: what will it cost? A booking page that says “call for pricing” sends a lot of them to the next search result. A booking page that shows a price for their cat, right there, keeps them.

PetGroomBossPro's booking page shows the price instantly. This article covers how to set it up so cat prices come out right.

Where the Price Comes From

Add-ons were the subject of Add-Ons on a Cat Appointment: Ticking De-Matting, Ear Cleaning and Nail Grinding on the Job. On the booking page, they are one of five things that make up the price an owner sees.

• Base price per service. What a cat groom, lion cut or nail trim costs before anything else.
• Price add-on per size. An extra amount for each size: Toy, Small, Medium, Large or Giant.
• Minimum. The lowest you will take for a visit.
• Frequency discounts. Optional, for owners who pick a repeat schedule.
• Add-on prices. For extras such as De-Matting or Nail Grinding.

The owner picks, the page adds it up, and the price shows while they are still on the page.

What the Cat Owner Fills In

On the booking page, the owner picks a service, says how many pets, and enters each pet's name, breed and size. They pick how often they want visits, any add-ons, and a preferred day and time of day.

An honest note here: the booking page asks for the pet's name, breed and size, but not Dog or Cat. What makes it a cat booking is the service the owner picks. If your cat services are clearly named, such as “Cat Groom” or “Cat Lion Cut,” the owner picks the right one and the price comes from your cat prices. The office marks the pet as Cat when it books the appointment.

Sizes and Cats

The sizes on the booking page are the same five used everywhere in PetGroomBossPro, and they were built around dogs. An owner with a cat may not know which to pick. A few ways groomers handle that:

• Flat cat prices. Set the size add-on to zero on cat services, so whatever size the owner picks, the price is the same.
• One step for big cats. Add a little for Large and Giant only, for the big longhairs, and say so in the service name or description you give owners.
• Tell them the rule. On your website next to the Book Now link, a line like “Most cats are Small; choose Large for Maine Coons and other big longhairs” saves confusion.

Example Pricing Setups

These are examples only, to show how the pieces fit. Your numbers are your own.

• Cat Groom: $95 base, no size add-on.
• Cat Lion Cut: $120 base, plus $15 for Large.
• Cat Nail Trim: $20 base, with a visit minimum so a nail trim alone still covers the drive.
• De-Matting add-on: priced on its own so the owner sees it as a separate line.

The minimum is worth thinking about for cats in particular. Quick cat services can be short appointments, and the van still has to drive there and park.

Frequency Discounts for Repeat Cats

If you want more cats on a repeat schedule, the booking page can offer an optional discount when an owner picks one. You decide whether to offer it and how much. When the owner chooses every 6 or 8 weeks, they see the lower price before they send the request.

When the office books the appointment, Add Recurring Grooming sets up the series on the same weekday, time and van. Repeat cats get their own guide in Repeat Cat Appointments Every 6 or 8 Weeks With Add Recurring Grooming.

The Price Is a Quote, the Office Confirms

The booking page sends a request. It is not an instant calendar booking. Each request lands in Leads with everything the owner picked and the quoted price, and the owner of the business gets an email. The office then confirms the time and books it.

That step matters with cats. If the breed and coat suggest more work than the service picked, the office can talk it through with the owner before the visit instead of at the door. What happens to the request next is the subject of Cat Booking Requests in Leads: From the Book Now Form to a Confirmed Time.

A Price on the Page Wins the Booking

Clear cat services, a sensible size rule, a minimum that covers the drive and add-on prices the owner can see turn the booking page into a quote machine for cat work. For how pricing fits with the rest of cat grooming in PetGroomBossPro, see the cat grooming software page.